2024 | Professional
Entrant Company
Category
Client's Name
Country / Region
"Zhang Wei Hojicha Studio"
"Zhang Wei Hojicha is an Alishan high mountain tea brand known for its unique tea roasting technique, authentic aroma, and ultimate flavor. It aims to break the stereotypes of traditional tea culture and create a tea culture that appeals to the mainstream young generation in today's society. The design is based on the window grating patterns found in Taiwan, combined with the shape of tea leaves. Four colors from different tea types are used as the palette. The pattern is integrated with acrylic material to form a window grating design on the packaging, allowing consumers to associate the visual packaging with a new tea culture experience."
Credits
Entrant Company
Zhuyuan He
Category
Product Design - Future Technologies
Entrant Company
China Central Academy of Fine Arts
Category
Conceptual Design - Materials
Entrant Company
YANG & ASSOCIATES Group
Category
Interior Design - Institutional / Educational
Entrant Company
FU-HSIN TRADE & ARTS SCHOOL
Category
Product Design - Industrial