2025 | Professional

MUSE Design Awards Gold Winner

AROUSE & INTOXICATE

Entrant Company

XOMD®

Category

Product Design - Personal Care

Client's Name

XOMD

Country / Region

United States

XOMD™ is a revolutionary skincare line inspired by the transformative power of oxytocin.
AROUSE and INTOXICATE are the "X" and "O" of personal care, a kiss and a hug in skincare form, designed to mimic the emotional and physiological effects of connection. They tap into the power of oxytocin-inspired bonding, creating a ritual that goes beyond skin-deep.
INTOXICATE Serum (X - Kiss)
A lightweight serum that delivers an instant, skin-awakening rush, creating a magnetic, first-impression glow. Powered by OX Factor™, a proprietary blend of phytopeptides and phospholipids designed to replicate oxytocin's bonding effects, Intoxicate brightens, smooths, and boosts microcirculation. XOMD conducted a prospective, randomized, double­-blind, placebo-controlled study with 40 female subjects. 100% of users reported brighter skin, 87% felt smoother texture, and 100% said they made a better first impression. Beyond skin-deep, 86% felt more confident, and users experienced greater sexual satisfaction in 90% of categories tested after 8 weeks. Key ingredients include:
Phospholipids – Strengthen and calm the skin barrier
Jasmine and Carob Extracts – Ignite sensual and emotional responses
Peptides – Support collagen and firmness
Fruit Extracts – Enhance brightness and circulation
Intoxicate is suitable for all skin types and pairs perfectly with Arouse Moisturizer for a complete ritual.
AROUSE Moisturizer (O - Hug)
A fast-absorbing, non-greasy moisturizer that envelops the skin in lasting hydration and comfort, like a warm embrace. Featuring OX Factor, Arouse soothes, balances, and nurtures for radiant, supple skin. In clinical trials, 90% of users reported increased radiance, 83% saw more even skin tone, and 86% said they’d recommend it. Key ingredients include:
Phospholipids – Strengthen the skin barrier for long-term health
Jasmine and Carob Extracts – Enhance sensual connection and emotional openness
Glycerin and Fruit Extracts – Provide deep, 24-hour hydration
Arouse complements Intoxicate Serum for a layered, confidence-boosting experience.
Together, they form a complete emotional and skincare ritual: Intoxicate sparks connection, and Arouse deepens it, layering intimacy, confidence, and radiant skin in one XO-powered duo.
Fragrance-, paraben-, sulfate- and cruelty-free.
XOMD products are not intended to diagnose, treat, cure, or prevent any disease. Consult your healthcare professional for concerns or underlying conditions.

Credits

XOMD
Dr. Steven Dayan
XOMD
Dr. Sabrina Fabi
XOMD
Allyson McGrail
Geletka+
John Geletka
Geletka+
Christina Downey
Geletka+
Gordon Downey
Geletka+
Nancy Mines
Geletka+
Jake Schott
Geletka+
Joe Wangler
Geletka+
Austin Bond
Geletka+
Sadie Van Wie
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