2021 | Professional

MUSE Design Awards Silver Winner

UZZE THE LUBRICATING FLUID

Entrant Company

studio enok

Category

Packaging Design - Beauty & Personal Care

Client's Name

キキン・ジャパン株式会社

Country / Region

China

This is the sextual-health product of UZZE, Japan. We have adopted a calmest way to deliver the two most important brand messages: it comes from Japan, and it can give you the ultimate sense of security. At the same time, we also took account of its gene as the FMCG, with a simple water drop shape as the core vision of the packaging, coordinated with a simple icon design to express its unique card-style patent packaging, allowing consumers to quickly and intuitively understanding how to use the product

Credits

Art Director
Yimin Zhao
Designer
Yimin Zhao
Designer
Ziyuan WU
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