Amanda

Amanda is a fashion retail store located in Costa Rica that specializes on wedding and cocktail attires. The brand opened its store in 1995 and maintained the same look and design for the last 20 years. The owner was seeking a new and elegant feeling for the new store. The client was not sure what direction she wanted to take the project to and gave total freedom to propose a concept and design. Therefore, a research was carried out to determine the brand’s identity and it was determined that one of the predominant colors was rose gold. The concept of the store uses rose gold throughout the different design elements of the store. The previous store had the issue that it was cluttered with dresses, for this reason the new design aims to generate a sense of amplitude in the space. In addition, many elements of the store are recycled materials with the purpose to encourage an environmentally conscious design. The overall image of the store is characterized by a spacious, elegant and modern design.