2024 | Professional

MUSE Design Awards Platinum Winner

Spaceship Baby Children's Binoculars

Entrant

Shanghai Cunhui E-commerce Co.

Category

Product Design - Baby, Kids & Children Products

Client's Name

Shanghai Cunhui E-commerce Co.

Country / Region

China

About The Entry

The Spaceship Baby Children's Binoculars are roof-prism children's telescopes designed around the theme of "exploring space." Drawing inspiration from spaceship, the design team seamlessly merges elements of space shuttles with the functionality of binoculars, presenting them in an engaging and approachable manner for kids. With their compact and portable form factor, children can carry them anywhere, ready to explore the unknown at a moment's notice.

The design team incorporates the propulsion system of a spaceship as the binoculars' arms, complemented by a striking metallic paint finish, enhancing the product's sense of technology. The connecting structure between the arms cleverly houses miniature astronauts, faithfully replicating the form of a real space shuttle. When children hold the binoculars, it's as if they're embarking on a space exploration journey alongside astronauts, making learning about telescopes and space exploration an enjoyable experience, igniting children's aspirations for space exploration and love for science.

Furthermore, the product is equipped with high-quality BK7 fully coated lenses with ED chromatic aberration correction and an APO chromatic aberration correction optical system, ensuring clear and true-color imaging to faithfully represent the world. Additionally, these binoculars support folding adjustment of the eyepiece interpupillary distance and smooth focus adjustment via rotating eyepieces, providing up to 10x magnification, perfectly meeting children's everyday observation needs. They are indeed the ideal companions for children to explore the world around them.

Credits

General manager
Tony
Chain management
Zhi Chen
E-commerce Operations Management
Bill
Product Specialist
Heidi
Industrial designer
Guanfeng Huang
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