2024 | Professional

MUSE Design Awards Gold Winner

Polar Explor

Entrant

Qidong Comfort Technology (Hangzhou) Co., Ltd.

Category

Fashion Design - Children's Clothing

Client's Name

-

Country / Region

China

About The Entry

This outdoor jacket is designed for urban individuals pursuing a free and healthy lifestyle, with the design concept revolving around the idea of exploring nature and self. It boasts a unique aesthetic and functional design tailored to modern outdoor sports enthusiasts, providing a brand-new stylish and comfortable wearing experience.

The jacket's colour palettes include basic black and white, light green derived from rolling mountains and natural earth colours. These three colour schemes are bright and fresh, showcasing warm and cool juxtapositions of healing hues. By offering a fresh and refined visual effect, the jacket provides visual comfort and a sense of soothing to the wearer, exuding a natural and harmonious aesthetic and promoting physical and mental pleasure during outdoor activities.

In terms of functionality, the outdoor jacket takes into account the actual needs of outdoor sports enthusiasts. It incorporates waterproof, breathable, and highly abrasion-resistant high-tech fabrics, enhancing the jacket's durability while providing excellent protection and comfort in various conditions. Waterproof zips and a press-sealing treatment further enhance waterproofness, ensuring usability in adverse weather situations. Additionally, the multi-pocket design offers a convenient solution for carrying items, effectively meeting the diverse needs of outdoor activities.

Notably, the badge design features the silhouette of a lofty mountain peak, symbolizing resilience and courage. This design element aims to inspire users to remain brave in the face of challenges, serving as a source of spiritual inspiration.

Credits

Product Manager/ Goose Grandpa Brand Management (Hangzhou) Co., LTD
Hongjian Ying
Designer/ Goose Grandpa Brand Management (Hangzhou) Co., LTD
Lijuan Huang
Designer/ Goose Grandpa Brand Management (Hangzhou) Co., LTD
Zhuqin He
Designer/ Goose Grandpa Brand Management (Hangzhou) Co., LTD
Chuanni Lin
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