Fenjiu-Liangzhu

Entrant

SHENZHEN ORACLE CREATIVE DESIGN CO.,LTD

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

SHANXI XINGHUACUN FENJIU DISTILLERY CO.,LTD

Country / Region

China

Gallery

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 1)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 2)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 3)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 4)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 5)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 6)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 7)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Fenjiu-Liangzhu (Image 8)

About The Entry

The packaging design for this Chinese liquor is centered around Fenjiu and the Liangzhu culture. By highlighting their shared characteristics and artfully incorporating them into the design, consumers can connect with the essence of Fenjiu and the Liangzhu culture while enjoying the flavorful liquor. It enhances the product with emotional depth and helps spread knowledge about the ancient civilization more effectively.