Xijiu-Junpinzhiyue

Entrant

Shenzhen Yinli Originality Co., Ltd.

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

PRODUCED BY GUIZHOU XIJIU CO.，LTD.

Country / Region

China

Gallery

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 1)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 2)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 3)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 4)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 5)

MUSE Design Awards Packaging Design - Wine, Beer & Liquor Winner - Xijiu-Junpinzhiyue (Image 6)

About The Entry

Xijiu's appointment, the beauty that arrives as expected, appreciates the beauty of time and the mirror of years with you. The packaging of Junpinzhiyue wine products is mainly jasper and gold, and the overall elegance is grand. The body of the altar is based on the ancient timekeeping instrument - the sundial, symbolizing the gift of time. The top of the jar is engraved with Xijiu's iconic building, which is an exclusive design for the Xijiu Junpinzhiyue activity route. The altar cover is composed of jasper and auspicious clouds, implying "all the best" and "wealth and longevity".