2025 |

MUSE Design Awards Gold Winner

Dragonboat Festival Impression

Entrant

Xi'an Yiwen Brand Design Co., Ltd

Category

Packaging Design - Snacks, Confectionary & Desserts

Client's Name

-

Country / Region

China

About The Entry

Designed for the Dragon Boat Festival, “Dragonboat Festival Impression” by Xi’an Restaurant features a packaging solution that combines simplicity and function. A hollow paper sleeve holds three main boxes in place, which streamlines the presentation and eliminates redundant materials. The graphics draw from modern art styles such as montage and pop art to reinterpret classic Dragon Boat Festival motifs, creating a sense of lightness while honoring cultural depth. It not only strengthens emotional connections between people during the act of gifting, but also helps pass down cultural traditions.

Featured Media

Credits

Xi'an Yiwen Brand Design Co., Ltd
Wei Jiang
More Gold Winners
Product
2025
MUSE Design Awards Winner - TAMMI III Vinyl Record Player

Entrant

SHENYANG ORGDOT DESIGN CO., LTD.

Category

Product Design - Audio & Video Devices

Fashion
2025
MUSE Design Awards Winner - Re:form – A Modular Sustainable Trench Coat

Entrant

Greenest

Category

Fashion Design - Recycle / Sustainable Fashion

Packaging
2025
MUSE Design Awards Winner - Moon Back In Chang’An Mooncake Gift

Entrant

Xi'an Yiwen Brand Design Co., Ltd

Category

Packaging Design - Snacks, Confectionary & Desserts

Product
2025
MUSE Design Awards Winner - DIK208 MEWG4A MEGG4A MEKG4A

Entrant

Shenzhen Jens Electric Co.,Ltd

Category

Product Design - Home Appliances