Jianlibao South China Operation Headquarters Lighting Design

The lighting design for Jianlibao Marketing Headquarters is centered on "layered horizontal lines," employing minimal lighting fixtures to maximize the expression of architectural features and forms. Through a meticulously crafted visual connection system and distinctive identity system, the design achieves a balance between visual dialogue among building clusters and independent expression. The design not only enhances the horizontal line characteristics of the buildings but also creates a harmonious yet distinctive nighttime landscape through a unified and meditative lighting language, adding rich layers and artistic charm to the urban night scene.
In our lighting design, we distilled layered horizontal lines as the core element to showcase architectural features and forms within a minimal budget. This approach creates both interconnectedness and distinctiveness among buildings. Without controllers, we visually captured the linear transition of lighting from illumination to dimming, resulting in a more dynamic and natural effect. This method also establishes a continuous horizontal connection between architectural elements.