2026 | Professional

MUSE Design Awards Gold Winner

iCherry

Entrant

Shenzhen HerRoam Technology Co., Ltd.

Category

Product Design - Personal Care

Client's Name

Country / Region

China

The sex toy is specially designed for modern women, guided by the idea of “a graceful embrace of self-pleasure.” Inspired by plump ripe cherries, it avoids overtly sexual forms and common “cute” style, striking a delicate balance between artistic beauty and practical functionality.
Modeled after a luxury perfume bottle, the toy features a classic and elegant form that is comfortable to hold through its rounded, full contours, flowing lines, and balanced proportions. The main body is made from CNC-machined metal, treated with sandblasting and anodization for a refined, premium finish. Surfaces that contact the skin are crafted from food-grade liquid silicone, soft and gentle to the touch. The interplay of hard and soft materials enhances both visual and tactile experience. The vibrant red contrasts with the metallic finish, leaving a lasting and distinctive visual impression. The product comes with a high-transparency acrylic storage case made of ultra-low-haze acrylic panels. The case acts like a crystal-clear display pedestal, with the device appearing to float within, showcasing its aesthetic details while offering effective protection against dust and scratches. It also fits the device precisely, featuring a smooth magnetic opening and closing mechanism that ensures effortless operation and continues the ceremonial experience of the luxury design.
Functionally, the product offers replaceable contact surfaces, allowing users to switch freely between suction, tapping, and vibration modes. This all-in-one solution satisfies diverse usage needs and significantly enhances practicality. The lever-style opening and closing mechanism adds a sense of ritual, while the base features a “place-and-charge” design, keeping spaces tidy and the product always ready to use.

Credits

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