2026 | Professional

MUSE Design Awards Gold Winner

Rising Tide: Oriental Aesthetic Lifting Skincare Box

Entrant

DOMNGBAO PACKAGE INDUSTRY CO.,LIMITED

Category

Packaging Design - Beauty & Personal Care

Client's Name

Country / Region

China

Transcending traditional skincare packaging, The Rising Tide: Oriental Aesthetic Lifting Skincare Box redefines the "opening ritual" as a choreographed performance of discovery and rejuvenation. At its core, the design rejects static containment, utilizing a sophisticated book-style double-door structure and a hidden lift-up mechanism that transforms the unboxing process into a theatrical "unveiling." As the dual wings sweep outward, a multi-point linkage system orchestrates a synchronized ascent of the premium cream jar, mimicking a stage curtain to heighten mystery while metaphorically reflecting the "lifting and firming" benefits of the skincare within.
This kinetic display is rendered in a somber forest-green specialty paper, providing a high-end foundation for the intricate gold foil sea-wave motifs and fluid calligraphy that weave a narrative of timeless Oriental rhythms and the surging vitality of marine bio-ingredients. The sensory experience is further elevated through a profound haptic contrast: the architectural rigidity of the high-density grey paper board meets the lustrous softness of silk-textured ribbons and a wave-cut die-cut interior. A centralized leaf-shaped metal clasp serves as both a functional anchor and a focal point of industrial elegance, achieving a perfect visual symphony between the amber-toned cream jar and the deep-green external shell.
Beyond its visual ingenuity, the 290 x 310 x 110 mm framework represents a masterclass in space engineering and sustainability. Weighing a substantial 1.88 kg to provide a premium, grounded "hand-feel," the project maintains a strict no-plastic strategy, relying on premium paper-based materials and a modular, easily disassembled structure for recyclability. This holistic approach ensures a secondary life for the box as a cherished jewelry or storage case, extending the brand’s eco-system of storytelling. By harmonizing the rhythmic essence of the Orient with modern sustainable luxury, the box evolves from a mere vessel into a miniature art installation that celebrates heritage, innovation, and skin vitality.

Credits

Xiping Qin
Ke Xu
Yanbing Feng
Shunqin Liu
Siwen Gao
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