2026 | Professional

MUSE Design Awards Silver Winner

Cloud-Feel Hooded Goose Down Jacket

Entrant

Zhejiang Semir Garment Co.,Ltd.

Category

Fashion Design - Children's Clothing

Client's Name

-

Country / Region

China

About The Entry

Centered around the concept of "Cloud-Feel Lightness, Worry-Free Warmth", this jacket combines lightweight fabrics with a scientifically engineered structure to maximize wind resistance and heat retention while minimizing overall weight—giving children the freedom to run and play without restriction in cold winters.

Filled with premium goose down, whose fluffy clusters create ample dead air space to trap body heat, this jacket delivers exceptional cold protection. Featuring independent horizontal baffle chambers, it ensures precisely zoned down filling based on children's body heat mapping. This achieves a thin, lightweight fill that provides even warmth across the entire body with weightless comfort. Additionally, the high-density outer shell, combined with a professional down-proof finishing, securely locks the down in place, preventing leakage, migration, and clumping during movement or washing while ensuring long-lasting durability. The integrated windproof hood and full-wrap zipper placket form a complete wind-barrier system that effectively seals in warm air. The relaxed, generous cut ensures zero compression on the body, allowing kids to run, bend, and play freely without restriction or drag.

This jacket overcomes the heavy burden of traditional down jackets. The outer shell is woven from 15D ultra-fine high-density nylon yarn, weighing only 35 g. The lightweight, airy down fill provides both efficient insulation and featherlight comfort, letting children embrace the winter season and fully enjoy every moment of play.

This jacket adopts low-saturation macaron tones—soft, warm, and visually appealing to children. Its minimalist silhouette strips away all unnecessary embellishments, further reducing weight while pairing effortlessly with hoodies, knitwear, and more. This encourages kids to mix and match freely, naturally cultivating their personal style beyond the confines of a single look.

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