2021 | Professional

MUSE Design Awards Silver Winner

Nano Singapore Heritage Gift Bag

Entrant

Singapore Ecommerce Centre Pte Ltd

Category

Packaging Design - Limited Edition

Client's Name

Nano Singapore

Country / Region

Singapore

Nano Singapore was started on a simple, powerful idea: to help people Live Happier through Wellness Innovation.
From humble origins in the small city-state of Singapore, Nano Singapore is now Singapore’s Favorite Award-Winning Wellness Brand with a regional presence.
Peranakan culture is one of the heterogeneous identities of Singapore, this crossroads on the trade routes of diverse peoples and nations. The term Peranakan is an Indonesian/Malay word that means “local born”.
The traditional clothing fabric for Peranakan women is the nonya kebaya and is often decorated with embroidered motifs (known as sulam) such as roses, peonies, orchids, daisies and butterflies.
We incorporate this rich Singaporean heritage by illustrating its traditional embroidered motifs onto the background of the bag. This eco-friendly paper bag’s structural design is designed as a traditional Peranakan-inspired bag.
But Singapore is much larger than its heritage roots. It is a young nation of fashion, innovation, and transformation.
To capture this legacy, we have illustrated Singapore’s most iconic landmarks in a single graphic that treats you to a view of one of the world’s most futuristic cities along the Singapore River using Peranakan inspired coloured majolica tiles that were commonly used in Peranakans homes in Singapore to adorn the facades and interiors.
This Singapore skyline is a fascinating mix of old and new, blending the modern-looking Marina Bay Sands, world-renowned Changi Airport, the Iconic Merlion, the famous Gardens by the Bay and Asia’s largest observation wheel, the Singapore Flyer into a single blended Peranakan inspired glazed tile illustration - reminiscent of the city’s character.

Credits

Creativeans Pte Ltd
Creativeans
More Silver Winners
Interior
2021
MUSE Design Awards Winner - In the Good Old Days

Entrant

Minature Interior Design Ltd.

Category

Interior Design - Residential

Packaging
2021
MUSE Design Awards Winner - PORTA DA RAVESSA

Entrant

M&A Creative Agency

Category

Packaging Design - Rebrand (NEW)

Conceptual
2021
MUSE Design Awards Winner - KEY VISUAL DESIGN POSTER FOR MUSICIAN CHO-LIANG, LIN

Entrant

Taipei Music Academy and Festival

Category

Conceptual Design - Media & Music (NEW)

Interior
2021
MUSE Design Awards Winner - Green garden,tranquil

Entrant

宇甄室內裝修設計有限公司

Category

Interior Design - Residential