2022 | Professional

MUSE Design Awards Silver Winner

WANSHANJIU·5696

Entrant Company

Wuhan Pufine Creative Technology Co., Ltd.

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

SHANGHAI GUIJIU CO., LTD.

Country / Region

China

This product combines Eastern and Western artistic aesthetics and humanistic spirit as the core concept of packaging design, showing more profound product connotation and artistic value. On the basis of satisfying the product positioning, it breaks through the inherent traditional thinking, and creates a Chinese high-end liquor with a global vision and positioning in the international market with a more inclusive, open and innovative attitude.

Credits

Creative Director
Zhang Yanhui
Designer
Xiang Shasha
Illustration
Wang shijie
Technical Director
Zhou Xiaoli
3D Scene Rendering
Luo Kang
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