2022 | Professional

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Sour3 is a series of cocktails containing high percentages of fruit juice and marketed as a drink bringing consumers pleasant tipsy moments.
The key visual is a large circle of ripe, juicy fruits emphasizing juice percentage. The young lady sitting beside the fruits enjoys her drinks on a bright, breezy day.
Each product in the Sour3 series is season-limited, so the fruit, lady's clothes, and hats change in different flavors, but they will always be romantically enjoyable.
Credits
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Hangzhou Musun Landscape Design Co., LTD
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Landscape Design - Open Space Design
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Zhejiang Greentown Ingenuity Design Co., Ltd. (GID)
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Architectural Design - Other Architectural Design
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Hangzhou Artbuer Visual Design Co., Ltd.
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Packaging Design - Beauty & Personal Care
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Hongik University Graduate School & Seoul National University of Science and Technology
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Conceptual Design - Illumination