2022 | Professional

MUSE Design Awards Silver Winner

TINN BUT BUT box

Entrant

Triangler Co., Ltd.

Category

Packaging Design - Snacks, Confectionary & Desserts

Client's Name

Daione

Country / Region

Taiwan

TINN BUT BUT means pleasant and sweet in Taiwanese. The TINN BUT BUT box is a snack box targeting foreign consumers, so the beauty of the land can be easily acknowledged while enjoying delicious local snacks in the box.

For the fusion of old and new, traditional iron window grills are combined with shapes of snacks; sans serif fonts are chosen to present Taiwanese spelling in a modern look; traditional ceramic tile colors (green and red) are matched with silver and grey; even the snacks selected in the box are new forms of traditions.

TINN BUT BUT is not just a box containing popular Taiwan snacks, but a box giving Taiwan's tradition a new interpretation to wow foreign consumers not just visually but with the unique tastes.

Credits

Triangler Co., Ltd.
Chi Yao Tang
Triangler Co., Ltd.
Chun Yao Huang
Triangler Co., Ltd.
Yun Chien Chou
Triangler Co., Ltd.
Hsin Mei Liu
Triangler Co., Ltd.
Wei Zu Chen
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