2022 | Professional
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Purcotton Soft Tissue is a high-quality, natural and comfortable soft towel set. The packaging design of this series extends the brand concept of "happiness, peace, and sustainability", and adopts a minimalist design concept to present a natural and pure style. The design considers sensory interaction, ergonomics and other aspects. With elaborate design, it conveys a refined and well-organized life concept to users, and transmits the vision and pursuit of refined life.
The design incorporates the product's brand name "Purcotton" as a pattern into the packaging design. The letter columns are arranged vertically and complement with Chinese characters, which increases the diversity and sense of space, and the visual effect is three-dimensional and abundant. Comparison of strong and weak visual effects, plan of size and shape, and progressive design avoid the low-quality that may occur in the composition of varied color patterns. The actual scheme combining brand elements and pattern design can effectively convey brand concepts and design ideas.
The different styles in this series are convenient for users to choose suitable products, and the packaging design of each style adopts a minimalist appearance with a matte texture, applying the same design concept to maintain the unity and integrity of the product series. With use convenience, the aesthetics of the packaging box can also endow the product with the attributes of ornaments, and it can be placed anywhere and perfectly integrated into the indoor environment.
Credits
Entrant Company
SHENZHEN LADY MERRY TECHNOLOGY CO.,LTD
Category
Product Design - Personal Care (NEW)
Entrant Company
LLX Creations
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Fashion Design - Recycle / Sustainable Fashion
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Clare Lynch Creative
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Packaging Design - Non-Alcoholic Beverages
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Shanghai Donglong Home Textile Products Co., Ltd
Category
Product Design - Textiles / Floor Coverings