2022 | Professional

MUSE Design Awards Silver Winner

SLOW WOOL Collection

Entrant Company

SLOWLI Concept

Category

Product Design - Sustainable Living / Environmental Preservation

Client's Name

SLOWLI Concept

Country / Region

Italy

The SLOW WOOL Collection brings mindfulness and conscious deceleration into your own four walls with sustainable and natural favorite pieces. We use exclusively 100% natural sheep's wool from Italian shepherds, which is processed to wool blankets and pillows in small local partner manufactories in the highest quality. Fair conditions for the environment and producers, a traditional processing "back to the roots" and a timeless, minimalist design mean slow living for us. The vision of wholeness that emerges from this is the philosophy of our startup.

The startup SLOWLI Concept was founded in 2020 in South Tyrol (Italy) as an interior design studio and online concept store - with a very special concept: "In collaboration with local manufactories, social workshops and independent artists and designers, we at SLOWLI Concept create pieces of furniture and accessories in real handwork – sustainable, minimalist, mindful. Nature and design are always in harmony with us, for conscious living and a home to arrive in."

Credits

Startup / Manufacturer / Designer
SLOWLI Concept
Designer
Angelika Frenademetz
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