2023 | Professional
Entrant Company
Category
Client's Name
Country / Region
The packaging of grilled cheese beef rolls and secret chicken rolls is designed to capture the visual focus of consumers. The designer boldly chooses a color scheme that is acceptable to young people today, the classic black and white as the main color of beef rolls, and the healthy green as the main color of chicken rolls. This appetizing and appealing packaging makes consumers impressive and highlights the brand.
It is inspired by the food posters of KFC and McDonald. Its visually striking packaging can quickly attract consumers' attention. The design of the package inner roll wrap draws inspiration from the packaging design of cold drinks and ice cream. The products are oriented to young people, so the design tends to cater to their aesthetics.
The main pictures of the packaging are created by professional photographers and food stylists and processed by post-refinement and color grading. In order to grab the visual focus in the dazzling supermarket shelves, the packaging is optimized in font details with stylish, vivid and visually impactful typography.
Credits
Entrant Company
Deco Farmer Studio
Category
Interior Design - Residential
Entrant Company
Zhongke Times (Shenzhen) Computer Systems Co., Ltd
Category
Product Design - Computer & Information Technology
Entrant Company
SHANGHAI ZHILIU ENVIRONMENTAL TECHNOLOGY CO., LTD
Category
Product Design - Switches, Temperature Control Systems
Entrant Company
Beijing Sunshine Landscape Co.,Ltd
Category
Landscape Design - Residential Landscape