2023 | Professional

MUSE Design Awards Silver Winner

MS1001

Entrant Company

Guangzhou Deyu Technology Co., Ltd.

Category

Fashion Design - Watches

Client's Name

Country / Region

China

This product breaks through the traditional watchmaking concept, and combines the advantages of traditional mechanical structure, light sensor, and digital programming. Through independent research and development of the movement, it creates a brand-new watch that is in line with current trends featuring a unique travel mode, novel structure, and cool appearance. Inspired by traditional industrial machinery and modern digital technology, the product brings an unparalleled wearing experience to users through new technologies, new materials, and new designs.

The product applies innovative time display technology. The screw and the slider are used as the straight-line flyback pointer, and the rotation of the screw pushes the pointer to move back and forth in a straight line. While displaying the time, it can also show the mechanical dynamic of the watch’s internal operation, thus improving the texture of the watch. Moreover, the drive of digital motor simplifies the internal gear transmission structure of the watch, and also improves the ability of the watch to resist external impact, which is highly cost-effective.

It adopts self-developed movement, with ruby as the bearing and sapphire as the mirror, which is scratch-resistant and wear-resistant, with strong hardness and shock resistance. It thereby boasts stronger stability, accurate and reliable travel time. The watch has time display and timing functions. Even in the dark environment, users can still read the time clearly by pressing the crown. The watch retains the traditional crown, which is easy to operate with one button and perfectly meets the needs of users.

The watch adopts dual-window design, with fashionable appearance, novel structure and smooth lines, which is the interweaving of traditional and modern concepts with a distinctive artistic beauty, in line with the minimalist design concept. The case is made of 316L stainless steel polished, and the appearance is electroplated with high hardness PVD vacuum ion process, to make the product anti-wear, the color full and lasting, and the texture even and moist. Meanwhile, it uses nylon and leather strap, with clear texture and breathable lether.



Credits

Guangzhou Deyu Technology Co., Ltd.
Donghong Zhang
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