2023 | Professional

MUSE Design Awards Gold Winner

SAFELOWER CLUB Lipsticks Packaging

Entrant Company

Guangdong Voion Eco Packaging Industrial Co., Ltd.

Category

Packaging Design - Cosmetics & Fragrance

Client's Name

Guangdong Voion Eco Packaging Industrial Co., Ltd.

Country / Region

China

In the lipsticks market which is presently very competitive and so difficult to make the product differentiation in terms of packaging. Inspired by the women who are like flowers, which are dreamy, we use the height difference between the upper and lower sleeves and the flexibility of the paper, combining with a novel structure, a fun and whimsical packaging was designed. When the consumer opens the wax seal, the lipstick pops out like a flower to deliver a frustration-free unboxing experience, that enhance the quality and excellence of this lipsticks.

Credits

Designer
Huiqiang Yang
Designer
Jingbin Wen
Designer
Feng Lin
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