2023 | Professional

MUSE Design Awards Gold Winner

Chivalry

Entrant Company

GUANGZHOU CENTARI TECH CO., LIMITED

Category

Fashion Design - Watches

Client's Name

Country / Region

China

Chivalry is the industry's first multi-dimensional modular mechanical watch that breaks through the traditional design and structure of watches, enabling four dimensions of independent disassembly of the bezel, crown, strap, and buckle. The design starts from the image of a chivalrous man, with innovative time-reading concepts, stylish appearance, and novel structure. It integrates traditional imagery with modern technology with epoch-making concepts and craftsmanship, presenting chivalry, adapting to users of different ages, and also inheriting the extraordinary and detached chivalrous heart that makes the watch a work of art on the wrist.

Chivalry supports four dimensions of independent adjustment, including the bezel, crown, strap, and buckle, without the need for tools for installation and removal. Simply pressing lightly can get a new look to the watch. Its unique appearance and various accessories that can be freely matched make the watch no longer just a timer, but a fashionable item with building block fun. This series has been upgraded in color and material, and users can enjoy a highly cost-effective wearing experience by matching blue, orange, and other styles according to daily travel.

The product adopts a fully automatic imported movement-MIYOTA 8215 with a vibration frequency of 21600 beats per hour, 21 diamonds, and a running time of up to 40 hours. It is scratch-resistant and durable, resistant to shock, more stable, and accurate in timekeeping. The watch uses non-radiative and environmentally friendly Luminova night-light coating, which allows clear time reading even in pitch-black environments.

Credits

LAN CHUI E
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