2023 | Professional

MUSE Design Awards Gold Winner

Florasis Xihu Yinyuan Flagship Store

Entrant Company

Hangzhou Yige Cosmetics Co., Ltd

Category

Interior Design - Flagship Store

Client's Name

Florasis

Country / Region

China

Xihuyinyuan(西湖隐园) is the first offline flagship store of Florasis globally and also an art-gallery-style beauty retail space. Its biggest feature is the integration of Chinese garden landscape art techniques and traditional Chinese culture into modern beauty space, making it a fashionable and artistic beauty gallery hidden by West Lake. "Yin" refers to the beauty of being hidden in nature by humans, with vague walls, elegant windows, gorgeous flowers, and shimmering light on the rippling waves, hence the name "Yinyuan". From the inner courtyard and outer courtyard of traditional gardens to the upper courtyard and lower courtyard of modern spaces, the Xihuyinyuan covers a total area of 1000 square meters and is the first beauty store designed using Chinese garden landscape techniques. The garden features 13 hidden scenes that are unique and picturesque, with each landscape design blending the past and present and having a solid foundation.

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