2023 | Professional

MUSE Design Awards Silver Winner

Reconstruction of Taoyuan City Emblem Identity

Entrant

BaHaus Design Studio

Category

Conceptual Design - Other Concept Design

Client's Name

Country / Region

In Taoyuan, Taiwan,
Since the 60th year of the Republic of China,
The city emblem has not been changed.
To this end, rebuild the overall identification system.

new main logo,
With the hollow image of the section of bamboo,
Represents the humility of Taoyuan people;
The center has a sense of staggered bamboo forests,
Arrange the peach characters,
It symbolizes the harmonious spirit of Taoyuan people;
Color selection Chinese traditional color swatch: light orange orange,
It symbolizes the bright and brilliant generation of Taoyuan people.

Credits

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