2023 | Professional
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The product is inspired by Li Du's unique Yuan Dynasty cellar, which maximizes the brand symbol on the product and enhances the audience's memory point. Lidu Cellar pool deduces high-end liquor genes in nearly 1,000 years of traditional brewing techniques, creating a legend of "A thousand years of Li Du brand, a thousand years of Li Du wine".
The original 20-side Yuan Dynasty cellar shape is created as the bottom of the bottle, which extends the concept of time while preserving the historical memory of the brand, reflecting the precipitation of Lidu cellar-aged wine in time, retaining fragrance in time, breaking consumers' cognition of traditional liquor, forming visual symbols in line with the gene of Lidu brand, and allowing consumers to create visual associations. The bottle body pattern is led by lines, like the vertical bar texture of a book, implying that Li Du Jialing wine carries Thousands of years of culture, and the quality is excellent. At the same time enhance the grip, more ergonomic. The product information adopts the gilding process, tilting trend to create a stable upward visual contact, reproducing the classic design of Li Du. The body of the bottle enhances visual perception through gradual changes to enhance attractiveness. The outer box also takes the cellar as the visual subject, and the combination of detail elements shows the true nature of the craftsmanship.
Li Du cellar-aged wine not only inherits the brand spirit of ingenuity, but also highlights the brand's unique visual symbols.
Credits
Entrant Company
UCGD有乘
Category
Architectural Design - Renovation
Entrant Company
BEYOUND Design
Category
Interior Design - Commercial
Entrant Company
Beijing Yours Robotics Co. Ltd.
Category
Product Design - Robotics
Entrant Company
Liaoning Best 3D technology co, LTD
Category
Landscape Design - Sculpture Design