2023 | Professional
Entrant Company
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Client's Name
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Old Sichuan, a renowned hot pot brand, is undergoing a brand upgrade to attract a younger audience and thrive in a competitive market. A key aspect of this upgrade is transforming the store image.
Through fashionable and innovative interior design, Old Sichuan aims to redefine customers' perception of traditional Sichuan-style hot pot restaurants, offering a fresh dining experience.
This project not only upgrades a single Old Sichuan establishment but also serves as a design template for future branch expansions. Designers face the challenge of achieving innovation within modular design and standardized operations.
The rich and varied lighting reflects a modern ambiance. On enchanting evenings, food enthusiasts are drawn by the aroma, stepping into "Old Sichuan," the city of tantalizing taste.
Credits
Entrant Company
Heilongjiang Jiansu Catering Design Co., Ltd.
Category
Interior Design - Restaurants & Bars
Entrant Company
LWK+PARTNERS
Category
Lighting Design - Facade Lighting
Entrant Company
SHENZHEN BAIXINGLONG CREATIVE PACKAGING CO.,LTD
Category
Packaging Design - Non-Alcoholic Beverages
Entrant Company
Shenzhen Tongdao Brand Design Co.
Category
Packaging Design - Beauty & Personal Care