Tongji University Museum · CDN Light Art Exhibition Hall

CDN and Tongji University Institute of Enterprises, launched the Temporary Art Exhibition Hall in Tongji University Museum , INDARE SPACE is honored to cooperate again with Seton to participate in the design and construction of this exhibition. This project is a display experience space for marketing. In a long -strike -shaped space of 400 square meters, it shows the products and brands of Seton lighting with a reasonable display logic/function. 100+SKU, 10+multiple experience scenarios, how to effectively pass the brand power has become the focus of this design.

In the design process, INDARE SPACE considers how to create the overall lighting atmosphere of the Sidon Lighting brand in such a narrow space, how to make the light art space display three-dimensional and visual, and how to integrate product elements into the space to become a part of it. This is the starting point for our design of light art exhibitions.Make light a catalyst for spatial emotions, achieving an emotional experience of socializing, interacting, and exploring new things. Therefore, it is concluded that space is not the background of a product, but rather a carrier that integrates with the product and conveys brand value.

INDARE SPACE takes the concept of "product is space, space is product" as its curatorial approach, creating a "rhythmic light house" themed space that ranges from overall planning to lighting scenes. It integrates and plans different application scenarios such as hotels, education, healthcare, new retail, and office, emphasizing the interactive perception of light. On one hand, it expresses the technology of intelligent light, and on the other hand, it expresses the longing for light life. The core requirement of our design is to make the space serve the theme and exhibits, while allowing the audience to marvel at the charm of the space and have an intuitive understanding of the characteristics of the display theme and exhibits.