2024 | Professional

MUSE Design Awards Gold Winner

Package Design Of Snail Baby Moisturizer

Entrant Company

Yunbaby Industrial (ShenZhen) Co., Ltd

Category

Packaging Design - Baby & Children

Client's Name

Country / Region

China

Yunbei is a well-fledged baby care brand. We've considered the disadvantages of the disposable packaging that most care products come in today. Inspired by the snail, this baby moisturizer packaging is available in two sizes (10ml and 50ml). As well as containing the moisturizer, it features an innovative design on the top where the snail extends its horn and its eyes appear. This design represents the exploration and curiosity of babies in the world. The varied snail images capture their attention and encourage them to explore new things. Made from food-grade silica gel, snail-eye-shaped components can be used as teethers to reduce resource consumption. Different shapes of snails serve as desktop ornaments for reutilization, enabling sustainable use of packaging components. The material of the snail eyes is related to the product formula so that consumers can intuitively identify it. The snail image is a memory symbol between the brand and the consumer. The integrated bottle is molded from recycled and degradable plastic, making it low-carbon and eco-friendly.

Credits

Yang Xiaobo
Tang Qiangguo
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