2024 | Professional

MUSE Design Awards Silver Winner

Sea Fairy Light Up Shoes

Entrant Company

ZHE JIANG SEMIR GARMENT CO.,LTD.

Category

Product Design - Baby, Kids & Children Products

Client's Name

Country / Region

China

This collection drew inspiration from the mermaid (the sea fairy), with the theme of the ocean, taking children's interest in mysterious creatures and fairy tales into account. The shoe surface is adorned with a color gradient that mimics the sparkling blue-purple tones of the mermaid, while the outside of the shoe with heart-shaped water drops that resemble the splashes of the sea. Through these drops, one can seemingly "live" the world of the mermaid. It is full of flowing beautiful shells, quicksand and small pearls, fulfilling children's dreamy imagination of the sea.

This shoe perfectly combines beauty and functions. The TPU stabilising tabs on the sole are designed with translucent wings, combined with the internal motion-sensitive flash lights, which emit a sparkling light during movement, satisfying children's aesthetic needs and increasing safety when traveling at night. The hook surface of the velcro adopts plastic (recyclable nylon) hooks with a non-scraping design. The engagement gap between the hook surface and the hook hair is only 1.5 millimeters, increasing the stripping force by 50% and the horizontal pulling force by 200%, effectively preventing the velcro from loosening when children are moving. The butterfly knot fixed on the strap is as delicate as a gift while avoiding the safety hazard of tripping caused by loose shoelaces. Additionally, the curved groove design of the shoe sole and the anti-slip pattern incorporate marine elements, which not only align with the product theme but also conform to children's movement habits, effectively enhancing the anti-slip properties. In terms of materials, both the interior of the shoes and the innovative children's shoes anti-mold and antibacterial shoe pads utilize an ice-touch material, which boasts an instant cooling performance that surpasses the national standard by 53.3%. This feature ensures that the feet remain fresh and comfortable during summer sports, thereby reducing the growth of bacteria. The upper mesh fabric and upper space leather material are made from recycled plastic mineral water bottles. After undergoing processes such as recycling and processing, they are transformed into usable fibers, thereby replacing petrochemical fibers and mitigating the environmental hazards caused by plastic waste.

Credits

Zhang Jun
Luo Ting
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