2024 | Professional

MUSE Design Awards Gold Winner

Northern Cross-Island Highway Visitor Center

Entrant Company

Play Design Lab

Category

Interior Design - Exhibits, Pavilions & Exhibitions 

Client's Name

Department of Tourism, Taoyuan City Government

Country / Region

Taiwan

The Northern Cross-Island Highway Visitor Center serves as the gateway for tourists entering the Beiheng Mountain area, offering not only travel information and itinerary arrangements but also insights into the history of Beiheng, particularly the life of Mr. Chiang Ching-kuo, the former president of Taiwan R.O.C., and his significant contributions in the Beiheng region and Taiwan as a whole. Here, visitors can explore various artifacts and interactive exhibits, not only appreciating the natural beauty of Beiheng but also gaining a deeper understanding of Taiwan's former leader and how he led the nation through challenges towards its current prosperity.



The ground floor exhibition focuses on "The Starting Point of Beiheng," showcasing the unique features of the Beiheng Mountain area and the craftsmanship of Daxi woodworking. Visitors can engage with the exhibits through their smartphones by joining the official LINE@ account and interacting with new media installations, experiencing the charm of Beiheng from different perspectives and capturing its beauty.



On the second floor, the exhibition theme revolves around "Bearing Heavy Burdens, Treading Difficult Paths," highlighting Mr. Chiang Ching-kuo's leadership and his promotion of the Ten Major Construction Projects, illustrating the political, economic, and diplomatic developments since the 1970s and how Taiwan overcame challenges to progress. Visitors can gain a broad understanding of Taiwan's era changes through artifacts and interactive experiences, gaining insights into the nation's journey of transformation.

Credits

Organizer
Department of Tourism, Taoyuan City Government
Project Owner
Taoyuan City Hall Scenic Area Administration
Exhibition Design
Play Design Lab
Planning
Play Design Lab + 23 Design
Project Management
Tang Ting Tung, Ming Hui Lin
Interior Design
Ling Yang
Visual Design
Ya Chun Shih, Chi Xia Hsiao, Chia Wei Lee
Programming
Chi Chen Yang
Programming
23 Design
Design Supervision
Ting Han Chen
Printing
China Young Sun Co. Ltd.,
Exhibition Engineering
Chen Mao Co. Ltd.,
Advisor for Exhibition Content at Chiang Ching-kuo Memorial Hall
Shao Ming-huang
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