2024 | Professional
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“ZhiYuan” is a multi-functional handbag designed by MS.MM, which brings users a fresh fashion experience with its unique exterior design and innovative concept. Inspired by the free-flying kite, its design resembles the wings of a paper kite, symbolizing freedom and lightness with wings spread on both sides. The groundbreaking seamless integration design leaves the bag naturally soft. ZhiYuan combines the single shoulder strap and handheld strap into one, breaking the tradition of separating the two, not only highlighting individuality and uniqueness but also making it more convenient for users to carry. Its design philosophy is characterized by minimalist design, simple yet sophisticated. In this fast-paced fashion world, we choose to eliminate the cumbersome and pursue refinement and simplicity. ZhiYuan is not just a fashion accessory but also a reflection of a lifestyle attitude. From the exterior to the inner spirit, it embodies the fashion spirit of pursuing freedom, innovation, and simplicity. Whether in the bustling city streets or leisurely holiday moments, it will be the perfect interpretation of confidence and elegance for users.
Credits
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ZHENGZONGYANG CHEN
Category
Fashion Design - Jewelry
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Shenzhen Tigerpan Design Co., Ltd.
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Packaging Design - Snacks, Confectionary & Desserts
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Reddy Architecture and Urbanism Group
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Architectural Design - Office Building
Entrant Company
Honsit Furniture
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Furniture Design - Seating & Comfort