2024 | Professional

MUSE Design Awards Silver Winner

Sustainfulness

Entrant Company

Zhuyuan He

Category

Product Design - Other Product Design

Client's Name

Country / Region

United States

Sustainfulness - an innovative social mobile application helps

discover the joy of embracing eco-conscious habits while encouraging mindful living. Driven by a mission to promote sustainability, Sustainfulness combines empowering quotes, imaginative artwork, and gamification elements to inspire positive change in users' lives.



At the core of Sustainfulness lies an ethos inspired by meditation practices and ancient Chinese philosophies, incorporating the Five Elements Theory (Metal, Wood, Water, Fire, Earth), each representing distinct environmental aspects requiring attention. These elements serve as foundational pillars guiding users through curated collections of miniature tasks focused on topics such as water preservation, recycling initiatives, transport optimization, and clean energy exploration.



The cornerstone of Sustainfulness rests on three key aspects:

1. Gaming: Participate in a whimsical 3D energy-gathering adventure, playing as an independent character navigating a mystical landscape. Upon completion, receive one of five potent symbols linked to distinct categories of challenges.

2. Collections: Gather artistically originally designed and hand-painted cards featuring inspiring mottos and exciting challenges aligned with daily life and environmental responsibility.

3. Community Building: Share the triumphs and aspirations with fellow enthusiasts, expanding the reach of Sustainfulness ideals. Post the daily inspirations and conquests on Instagram stories, incorporate them into Google Wallet passes, and spread the word far and wide.



By taking advantage of these features, Sustainfulness empowers users to make informed decisions about their lifestyles and encourages incremental shifts leading to increased consciousness and responsibility towards our planet.

Credits

Product Designer, Art Director
Zhuyuan He
Software Engineer
Jimmy Wang
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