2024 | Professional

MUSE Design Awards Silver Winner

Terrace Miff ivory rice packaging design

Entrant Company

Guangxi Nanning Hengye Culture Communication Co., Ltd.

Category

Packaging Design - Other Packaging Design

Client's Name

Guangxi Nanning Hengye Culture Communication Co., Ltd.

Country / Region

China

The outer packaging "terrace rice ivory rice": the image of rice grains is matched with the terraced background as the main visual element, showing the characteristics of the product's origin and the characteristics of rice grains; the shape of the rice grains is combined into the "rice" character graphic and natural green, focusing on the green original ecological characteristics of the product.

The farmer's image is in line with the brand name "Tered Rice" and also reflects the selling advantages of artificial planting. The round and plump rice grains and rice with long ears also show the richness of nature and the high-quality and deliciousness of the products. The design is simple without losing details.

Credits

Guangxi Nanning Hengye Culture Communication Co., Ltd.
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