2024 | Professional

MUSE Design Awards Silver Winner

Xizang Barley Beer

Entrant Company

BEIJING BOFLY DESIGN CO.,LTD.

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

5100 Brand

Country / Region

China

Xizang, a place of fascination, with sacred mountains and holy waters, nurtures this magical land. The unique natural environment and regional ecology create unparalleled product advantages. Xizang Barley Beer is brewed using Xizang spring water, barley sprouts, barley malt, and hops, with a rich aroma and smooth taste. The packaging design is inspired by Thangka art, with rich ethnic features in color and form. Snow-capped mountains, barley, hops, auspicious clouds, Guozhuang dance, and Khata are depicted through visual design, creating this exquisite beer packaging.

Credits

BEIJING BOFLY DESIGN CO.,LTD.
BO YANG
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