2024 | Professional

MUSE Design Awards Silver Winner

TOPWISE PR800 Thermal Printer

Entrant Company

Lili Ma

Category

Product Design - Other Product Design

Client's Name

Country / Region

China

PR800 breaks free from traditional printer design, offering a pure user experience with its elegant aesthetics. The dual-material injection molding combines 2 materials without compromising durability, which achieves aesthetics and smooth, easy-to-clean surfaces. All core functions integrated in one button for an intuitive user experience, WiFi-support provides wireless connections to smart devices, meeting modern retail needs.



With the advancement of technology, consumers’ needs have grown and diversified. The requirements for printers now extend beyond mere usability, functionality and practicality to include the psychological experience of use. Modern products must offer comfort and satisfaction, achieving a harmonious unity among product, user, and environment. TOPWISE aimed to incorporate this philosophy into PR800’s design, breaking down barriers between professional products and their users. By prioritizing design affinity, we created a product that seamlessly integrates into various environments and coexists harmoniously with its surroundings.



PR800’s innovative design includes both desktop and wall-mounted installation options, greatly expanding its applicability. PR800 conveys our pursuit of a 'non-interference' design philosophy, seeking harmony and unity between the product and its environment. With its straightforward form and clean, elegant textures, it exudes a warm and serene character. The smooth, transparent dual-color injection molding allows the materials to complement each other perfectly, paired with a pure and soft white finish that ensures PR800 blends into any setting. This craft not only enhances PR800's aesthetic appeal but also creatively addresses the issue of wavy textures that are easy to hide dirt and hard to clean. We do not pursue complicated and excessive design, but rather ensure every detail of PR800 is precisely balanced.

Credits

Design Manager
Lili Ma
Industrial Designer
Anqing Xiao
Industrial Designer
Dekun Liu
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