2024 | Professional

MUSE Design Awards Gold Winner

LEGEND OF THE PRANCING HORSE

Entrant Company

Sichan Youyang construction & deoration Co., LTD

Category

Interior Design - Museum

Client's Name

Country / Region

China

The "Legend of the Prancing Horse" exhibit is a premier car museum focused on top-tier sports cars. Inspired by dynamic and static displays, real and virtual experiences, it offers visitors a stunning visual experience, immersing them in the world of these iconic vehicles.



Red accents throughout the exhibit exude elegance and passion, creating a luxurious, sporty atmosphere. The entrance hall is inspired by car model toy boxes, showcasing real cars on custom platforms, resembling life-sized models for a unique visual effect. The lighting design mimics wind tunnel test lines, contrasting dynamic lines with static car models.



The gallery's corridor is inspired by racetracks, with asphalt platforms tilted 3° towards viewers to reveal more vehicle details. Red and white track markings enhance the authentic feel of a racetrack.



The main display area draws inspiration from rotating car displays, with a spotlight-like ceiling illuminating the platform. The mirrored top provides a comprehensive view of the exhibits. Supported by a square and a round column, symbolizing Chinese philosophy, the seamless mirror-finished columns are crafted with automotive paint techniques. The main display features world-class sports cars, a unique collectible piano, and a historically rich Chinese bronze Buddha, highlighting cultural collisions and inclusivity.



The white box display uses an embedded design in a dark space, featuring a white structure that houses car exhibits and showcases design sketches, revealing the creative process behind each piece.



As the lights come on, a celebration of sports cars begins. The unique exhibits and diverse atmospheres blend perfectly, showcasing elegance and speed. This exhibit, with its varied forms, cultures, and experiences, creates a distinctive space where visitors can fully appreciate the allure of the Prancing Horse legend.

Credits

Designer
You Yang
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