2024 | Professional

MUSE Design Awards Silver Winner

WENCHANG HOLIDAY INN EXPRESS

Entrant Company

SWS Group

Category

Interior Design - Hotels & Resorts

Client's Name

CGDG

Country / Region

China

The hotel is located in Longlou Town, Wenchang City, Hainan Province, China, in the northeast of Hainan Island, with stunning beaches, coconut palms, and rich folk culture. Due to historical and geographical factors, Southeast Asian culture has deeply influenced the city, which we call Nanyang Culture (Nanyang, which is the general name for China's Southeast Asia during the Ming and Qing dynasties). The actual decoration area of the hotel is about 17682.6 square meters, and the number of rooms is about 175. In the design concept, the Nanyang style became the main clue. We have blended the characteristics of the hotel brand "IHG 3.0 standardization and local customization" with "Nanyang style", focusing on the concept of modern pragmatism. The design of the hotel lobby not only retains the calm characteristics of the Chinese style, but also adds the enthusiasm of the Nanyang style, and elements such as tiles, rattan weaving, wood grain screens, and retro parquet patterns are cleverly used in the interior design. Wood grain partitions, wood grain transfer grilles, rattan elements, combined with elegant tiles, silent blue paint, tile enclosure floor details; The floor and wall of the dining room are made of three different tiles to make the vision fuller; The design of the screen combining rattan weaving and metal in the leisure area is not only exotic, but also has simple and modern practical attributes; The design purpose of the guest rooms is to bring visual impact through the combination of fabrics, prints and colors on the basis of the hotel's standardized equipment.

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