Panpan Limited Edition Gift Box

The high-end gift box design for this Panpan press conference is inspired by ancient Chinese food boxes. The reason for choosing the expression form of food boxes is that food boxes are not only a microcosm of Chinese food culture, but also a carrier of cultural sentiment. The gift box material will use hard cardboard packaging. The gift box screen uses hot stamping technology to highlight its texture. The curved opening line at the junction of the box is inspired by the line elements of the Panpan logo, and the design of the ribbon also connects the friendship between China and France. The smooth curve divides the gift box into two parts, much like the "Silk Road" connecting China and France across the sea in the picture, representing the connection of friendship through Panpan. The anti S-shaped connection is similar to Chinese Tai Chi and represents the perfection of the universe. We use elements of wheat and the Great Wall for the metal plate of rolled toast. Create a gift box of the "National Gift" level through the collision of different materials and craftsmanship.

On the side of the gift box, we use wheat, the main ingredient extracted from the rolled toast, as the main element for creation. Combined with the gold paper embossing process, we outline the shape of the golden wheat and arrange it in an orderly manner to form a golden "wheat field". More in line with the creative concept of "food box", craftsmanship and story coexist in this high-end gift box design, highlighting the high-end texture of the gift box while also adding a touch of warmth.

After opening the gift box, the main image presented in front of me is gilded with special rice paper, which has a more Chinese charm. The golden lines gently outline on the slightly transparent paper, with "simplicity" and "complexity", adding a sense of ceremony to the opening moment. Bamboo pattern details are added to the inside of the box cover, using raised technology to highlight the texture.