2025 | Professional

MUSE Design Awards Gold Winner

NEXA ULTRA

Entrant Company

Mastery Innovations Co., Limited

Category

Product Design - Hobby & Leisure

Client's Name

Country / Region

China

NEXA ULTRA: Two Game-Changing Technologies for Vaping Excellence



With its slogan “Vaping Longer, Crystal Clear,” the NEXA ULTRA introduces two industry-first design structures: the CRYSTAL TANK and the FLAVOR BOOSTER, delivering 35% more puffs for an unparalleled vaping experience.



CRYSTAL TANK: Industry’s 1st Fully Utilizable E-Liquid Capacity

Unlike mainstream products that use cotton wicks and often result in up to 20% e-liquid waste—where a labeled 15 mL e-liquid may only provide 12 mL for vaping—the NEXA ULTRA features a crystal tank that allows for the full injection of 20 mL of e-liquid, with a true capacity of 20 mL for use. With the visible e-liquid tank design, consumers can easily track their vaping usage, ensuring that every drop of e-liquid is fully utilized.



FLAVOR BOOSTER: Industry’s 1st Advanced Flavor Enhancement Technology

Meticulously engineered to deliver rich flavor profiles that rival and surpass those of vape products using oil-absorbing cotton, this revolutionary technology ensures enhanced taste reproduction, allowing vapers to fully appreciate the nuances of their favorite flavors.



BEST GRIP: Compact and User-Friendly Design for Ultimate Vaping Comfort

While traditional cotton-based vape products tend to be larger, the CRYSTAL TANK of the NEXA ULTRA features a streamlined design that ensures ultimate vaping comfort and is perfectly tailored to fit the consumer’s hand. With a width of just 53.5 mm, the NEXA ULTRA provides a superior grip while holding 20 mL of e-liquid. This compact size offers the best grip in its category.



In addition to the aforementioned features, the CRYSTAL TANK of the NEXA ULTRA offers exceptional benefits. Unlike traditional cotton-based tanks, which experience flavor changes after 3-6 months due to extensive air exposure, its aluminum-plastic membrane preserves e-liquid aroma and flavor for extended periods, significantly enhancing shelf life—something conventional cotton tanks struggle with. Furthermore, this design effectively protects against e-liquid leaks during transport, addressing a common concern with mainstream products.

Credits

Mastery Innovations Co., Limited
Fujie
Mastery Innovations Co., Limited
Pengzhun
Mastery Innovations Co., Limited
Libozhong
Mastery Innovations Co., Limited
Jiaoziming
Mastery Innovations Co., Limited
Wusongfeng
Mastery Innovations Co., Limited
Chenxue
Mastery Innovations Co., Limited
Taolong
Mastery Innovations Co., Limited
Yumingxing
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