2020 | Professional

MUSE Design Awards Gold Winner

Barefoot Pride Limited Edition

Entrant Company

E&J Gallo Winery

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Barefoot Bubbly

Country / Region

United States

A proud ally of the LQBTQ+ community since 1988, Barefoot welcomes everyone exactly as they are. Our limited-edition Pride 2020 Brut Rosé and Rosé Spritzers packaging is one of many ways we choose to show our pride and honor LGBTQ+ communities around the world. Each of the four unique designs is inspired by a milestone in LGBTQ+ history in celebration and support as we march onward together for equality.



Additionally, we are donating $1 in proceeds to Free Mom Hugs from every case of our PRIDE 2020 Barefoot Brut Rose and Rose Spritzer!* (up to $60K) We're proud to support Free Mom Hugs, who is spreading the love one hug at a time and dedicated to educating families, communities, and civic leaders.

Credits

Creative Director
Corinne Corbett
Designer
Ofelia Gallegos Ochoa
Designer
Paulina Showalter
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