2025 | Professional

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For running enthusiasts, the worry of shoelaces coming undone during a run has been a persistent issue. Traditional lace-up running shoes are prone to loosening during movement, which not only disrupts the running experience but also poses potential safety risks. To address this long-standing problem, the innovative DADA Dial-Lock Shoelaces were created.
The DADA Dial-Lock Shoelaces replace traditional laces with a dial-lock system mounted on the tongue of the shoe, featuring a self-locking mechanism to secure the laces in place. Users can easily adjust the tension to suit various activities such as running, fitness, or hiking, ensuring a more stable and effortless exercise experience. Additionally, the dial face is customizable with a range of techniques, including inkjet printing, pad printing, 3D silicone patches, and epoxy coatings, allowing for personalized designs that combine functionality with style.
With its simplicity, safety, and customizable features, the DADA Dial-Lock Shoelace offers a revolutionary wearing experience for sports enthusiasts.
Credits
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BHA·studio
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Landscape Design - Cultural Heritage Design
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Immanuel Koh, Artificial-Architecture
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Conceptual Design - Futuristic
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Fanghui Ge
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Architectural Design - Prefab (NEW)
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Taizhou Four By Four Brand Management Co., Ltd.
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Fashion Design - Eyewear