2025 | Professional

MUSE Design Awards Silver Winner

COFFEE DANCE BY AEROLITE Icy Coffee-Hard Candy

Entrant

Guangdong Youzhiweipin Biotechnology Co., Ltd.

Category

Packaging Design - Snacks, Confectionary & Desserts

Client's Name

-

Country / Region

China

About The Entry

COFFEE DANCE BY AEROLITE Icy Coffee-Hard Candy is an artwork that blends music and coffee culture. Inspired by the vinyl record player, this candy box features distinctive cultural value and aesthetics. The recessed turntable is both aesthetic and practical, enhancing the sense of layering while intuitively showcasing the product's features. The entire candy box is made of first-grade tinplate, making it sturdy and durable. This cubic candy box applies round corners based on ergonomics for an easy grip.

For materials, this candy box utilizes first-grade tinplate to be high-quality and eco-friendly. In terms of the printing process, a complex technique involving primer, white ink, 4C (CMYK), three-spot colors, gloss overprint, and matte finish is used, resulting in vibrant packaging colors and a fine texture.

The unique design concept not only gives this candy box a unique cultural significance but also evokes consumers' memories of good times. This candy box reflects outstanding design standards from functions to appearance and structure. It resembles a vinyl record player playing music, interpreting its superb craftsmanship through details.

Credits

Chen Can
Lin Wenfeng
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