2025 | Professional

MUSE Design Awards Gold Winner

The Sharp Gallery: The Luminous Canvas

Entrant Company

bitzro and partners

Category

Lighting Design - Facade Lighting

Client's Name

Posco E&C

Country / Region

South Korea

The Sharp Gallery transforms its façade into a dynamic blend of light, art, and technology, redefining how architecture interacts with its surroundings. As both an art exhibition venue and a visionary cultural space, the building's façade functions as a luminous canvas, highlighting innovative façade lighting techniques.



Linear lights integrated into the steel structure, programmable through a DMX system, allow the use of the building surface for artistic purposes. This can transform over time, making the building visually dynamic to reflect season changes, urban moods, and the gallery's focused mission on sustainability and coexistence with nature. By slightly recessing the light sources within the metallic panels, the design achieves a glare reduction. Furthermore, the interior lighting is synchronized with the media façade content, enabling a cohesive visual expression.



The media contents displayed on the building façade draw inspiration from the concept of ‘planarity’ in modernist painting focusing on the essential elements of painting; the brushwork, color, and composition. This approach was carefully chosen to overcome the architectural limitation posed by the widely spaced metallic panels, focusing on abstraction and simplicity rather than fine details. Consequently, the contents turn the building into a living piece of art, providing an immersive and ever-changing visual experience.



By harmoniously integrating the interior with exterior lighting, the façade lighting delivers a comprehensive visual narrative. At night, the lighting design contrasts with the building’s appearance during the day, showcasing the dynamic and multifunctional character of this building. Each lighting zone is precisely adjusted to balance the light output and a homogenous atmosphere, while also considering energy consumption. This approach allows the façade to maintain visual appeal while also promoting sustainability.



The façade lighting design for The Sharp Gallery is an innovative and artistic interpretation of architectural lighting. By combining cutting-edge technology with artistic vision, it invites the public to experience the transformative power of light. This functional structure has turned into an icon of cultural and technological inspiration within the urban landscape.

Credits

Founder, Design Principal / bitzro and partners
Ko, Kiyoung
Associate Project Manager / bitzro and partners
An, Sangmi
Assistant Manager​ / bitzro and partners
Park, Hyukgeose
Designer / bitzro and partners
Lee, Dongkuk
More Gold Winners
Product
2025
MUSE Design Awards - SYITREN R300 CD Player

Entrant Company

Shenyang Judian Design Co., Ltd.

Category

Product Design - Audio & Video Devices

Product
2025
MUSE Design Awards - NomNow — AI Calorie Tracker and Nutritionist

Entrant Company

NomNow

Category

Product Design - UX / UI / IxD (NEW)

Interior
2025
MUSE Design Awards - Office Progress Stroy

Entrant Company

STUDIO 40

Category

Interior Design - Office 

Packaging
2025
MUSE Design Awards - Pan Xiangji moon cake gift design

Entrant Company

Chengdu Jiutian brand design consulting Co., LTD

Category

Packaging Design - Snacks, Confectionary & Desserts