2025 | Professional

MUSE Design Awards Gold Winner

Bright Shore Corporate Cultural Education Practice Base

Entrant Company

Sharing(Zhejiang)Visual Digital Technologies Co.,Ltd

Category

Interior Design - Showroom / Exhibit

Client's Name

State Grid Binhai Power Supply Branch

Country / Region

China

This project is located in the Binhai New Area of Shaoxing, on the south bank of Hangzhou Bay, in the hub area of the Shanghai Hangzhou Ningbo Kaifeng Greater Bay Area. It is one of the four new areas in the construction of the Greater Bay Area in Zhejiang Province, and also a core platform and carrier for Shaoxing to seize the strategic opportunities of economic development in the bay area and accelerate high-quality development. As the enabler of the city, how electricity can develop together with the city and how to explore old events in new cities have become the focus of this exhibition hall. We have redefined the relationship between corporate exhibition halls and enterprises, interweaving and colliding history, development, culture, and art in this space, forming a new design language for corporate exhibition halls. What she is telling is not the content of the enterprise, but a carefully compiled corporate story. From Zhou Enlai taking a boat to Shaoxing and writing the four character inscription "Bright Future", to Shaoxing Binhai Electric Power practicing and promoting the spirit of "Bright", it has been passed down from generation to generation. Through careful spatial layout, the originally cramped space was stretched and extended, effectively expanding the display area. At the same time, by changing the scale of different spaces and display techniques, the viewing emotions were effectively controlled. We have been exploring how corporate exhibition halls can truly realize their value and whether they can become a part of the daily work of enterprises. Here, the enterprise exhibition hall is no longer just an exhibition hall. We have set up a multifunctional composite space where different functional scenarios can be switched, such as yoga, salon, movie watching, education and training. We break the boundaries of traditional exhibition hall space and create a multi-dimensional spatial platform for enterprise employees. Through this design concept, we hope that the exhibition hall and the enterprise can grow together, and the significance of educational growth should be greater than its exhibition significance.

Credits

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