2025 | Professional

MUSE Design Awards Silver Winner

A dialogue with Flowers (Shampoo Packaging Design)

Entrant Company

Haikou Qiongshan Creative Design Studio

Category

Packaging Design - Beauty & Personal Care

Client's Name

OxyBloom x YSL

Country / Region

China

The pulp packaging box design of OxyBloom revolves around the brand's philosophy of "Dialoguing with Flowers," aiming to break free from traditional constraints and taboos while embracing individual beauty, as each flower is unique! This design embodies a steadfast pursuit of nature and sustainable development, primarily utilizing sugarcane pulp as the packaging material. In terms of functionality, the packaging box is designed to be both sturdy and durable, effectively protecting the product while also being user-friendly, featuring a simple opening and sealing mechanism.



OxyBloom's pulp packaging box design seamlessly integrates aesthetics, functionality, and sustainability. It not only elevates the brand image but also promotes the formation of environmentally friendly consumption habits. As OxyBloom continues to grow, its packaging design will evolve, always committed to innovation while respecting and protecting our planet.



Moreover, the brand has extended its concept of "Dialoguing with Flowers" into related products, adopting the iris as the brand's image gene and purple as its brand color. Extensions include items such as bookmarks and shipping boxes!

Credits

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