2025 | Professional

MUSE Design Awards Gold Winner

Baidu Marketing AIGC Creative Platform

Entrant Company

Baidu.com Times Technology (Beijing) Co., Ltd.

Category

Product Design - UX / UI / IxD

Client's Name

Baidu.com Times Technology (Beijing) Co., Ltd.

Country / Region

China

Baidu Marketing AIGC Creative Platform: AI-Powered Intelligent Video Marketing

Baidu Marketing AIGC Creative Platform leverages advanced AI models and deep insights into marketing scenarios to provide advertisers with an intelligent video creation tool. This platform enables brands to quickly transform ideas into dynamic video ads, making products and services more engaging for target consumers.

Key Features:
AI-Generated Creative Content – Converts simple text prompts into multiple video scripts, enhancing brand storytelling.

Efficient Video Production – Realistic digital humans with 95% accuracy, automatically synchronized with emotions, actions, and speech.

Multi-Dimensional Intelligent Editing – Merges text, time, and space with AI-powered scene transitions for seamless video composition.

Impact & Achievements:
Empowering Businesses at Scale: Over 120,000 enterprises have used the platform, generating millions of marketing videos.

Boosting SME Efficiency: Video production efficiency increased by 200%, while ad engagement improved by 30%.

Enhancing Individual Creativity: One-click AI-generated scripts, digital characters, and smart editing empower creators to turn ideas into high-quality videos effortlessly.

Baidu Marketing AIGC Creative Platform revolutionizes digital advertising, making marketing more engaging, interactive, and efficient.

Credits

HanCong
YangLiu
ShiYujie
ShiShuang
LiXiaotong
ShiLiang
FanYanyan
GuWenrui
PanDeng
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