2025 | Professional

MUSE Design Awards Silver Winner

Fragrant Bra

Entrant Company

Guangdong Qiyue Future Technology Co.Ltd

Category

Product Design - Textiles / Floor Coverings

Client's Name

Country / Region

As the pioneer of skin-beautifying aromatic apparel, GOSO collaborates with the Chinese Academy of Sciences, to scientifically extract natural orange essential oil and infuse it into our fabrics. The active santalol compounds work to alleviate dryness and dehydration, providing a deep, gentle nourishment from within. in the post-pandemic era, there is a growing emphasis on achieving mind-body balance. The soft, woody aroma of sandalwood naturally calms the emotions and relieves stress. Released subtly with the rhythm of your breath, it cultivates a profound sense of security and peace from the inside out. In our Fragrant Bra collection, GOSO's mission is not to sculpt a "standard beauty." Instead, we leverage cutting-edge technology and gentle fabrics to support the unique, authentic beauty of every woman. We don't create curves; we celebrate and protect a woman's natural form. Rejecting traditional underwires, boning, and tight constraints, we embed the wisdom of support into every inch of our soft textiles. Every time you wear it, it’s a gentle reconciliation with your body—shaping without restriction, light as air. Fragrant Supple Bra is as soft as a cloud for a barely-there wearing experience. Its built-in w-shaped soft support structure and double-layer lifting panels gently lift without any pressure, effectively preventing sagging and shifting, allowing wearers to maintain an uplifted, healthy, and natural silhouette at all times. The Fragrant Close-Fit Bra is designed for women who seek the ultimate in comfort and feel, offering a superior fit and enhanced breathability. Its dual-ring, hollow "jelly-strip" structure empowers the bra to achieve stability through softness, providing double the support while maintaining excellent ventilation. The innovative semi-fixed cup pad design conforms to the contours of your bust, effectively preventing spillage and movement, and staying perfectly in place all day long. The Fragrant Sculpting Band Bra offers invisible yet powerful support, providing silent protection for the modern woman in all of life's scenarios. The cups feature a 360° circular, three-dimensional support structure that cradles the bust like a pair of gentle hands, preventing slippage while offering balanced support from all angles.

Credits

Daisy
Sherry
Su
Cindy
Juice
Yan
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