2025 | Professional

MUSE Design Awards Silver Winner

Digital China DC·AI Ecological Innovation Center

Entrant Company

Shenzhen Airt Creative Co., Ltd.

Category

Interior Design - Showroom / Exhibit

Client's Name

Digital China Group

Country / Region

China

High above Shenzhen Bay, we envisioned not a traditional corporate showroom, but an open, inclusive, and ever-evolving living entity. With the “DC·AI Super Computing Cube” at its core, we weave together intangible data flows and tangible physical space to create a bridge that converges ideas, connects industries, and empowers the public. It transcends the singular function of "display," establishing a complete loop of "Display - Practice - Co-create" to become a public engine that drives the real-world application of AI and stimulates social innovation. Core Design Philosophy: 1. Openness & Dialogue: The Harmonious Coexistence of Technology and Nature We made a disruptive decision: to reject the "black box." Located in the Shenzhen Bay Super Headquarters Base with prime sea views, we chose to fully open the windows, inviting the magnificent city skyline and seascape indoors. This shatters the stereotype that a tech exhibition hall must be a closed-off space. Natural light merges with professional 4000K interior lighting, allowing visitors to feel the pulse of nature while exploring cutting-edge technology. This is more than a visual treat; it's a profound dialogue between "indoor technology" and "outdoor nature," symbolizing the harmonious coexistence of AI, human society, and the natural environment. 2. Order & Vitality: Balancing Industrial Aesthetics with Humanistic Care The space is framed by a skeleton of silver metallic finishes, mesh grids, and stainless steel scaffolding, creating a futuristic "tech lab" atmosphere. The cool, industrial order represents the precision and rationality of the data world. However, we understand that technology ultimately serves humanity. Therefore, we meticulously integrated warm wood-grain accents and vibrant green plants, injecting warmth and life into the cool-toned space. Chairs and workstations of varying heights are thoughtfully designed to accommodate different user habits, ensuring every interaction is comfortable and natural. 3. Immersion & Hands-on Practice: From "Visitor" to "Practitioner" We are committed to creating an AI space that is truly "usable, engaging, and educational." Robust Computing Power: The internal lab is directly connected to AICC computing resources, providing developers with a real, hands-on training ground.

Credits

Zeng Yongle
Xie Li
Luo Fengzhu
Zheng Zitong
Cheng Cheng
Fu Xiaoming
Fan Hui
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