2026 | Professional

MUSE Design Awards Silver Winner

Edutainment Thermos

Entrant Company

ZHE JIANG SEMIR GARMENT CO.,LTD

Category

Product Design - Baby, Kids & Children Products

Client's Name

Country / Region

China

This thermos integrates functional value, emotional comfort, and aesthetic appeal based on a deep understanding of the developmental needs of children aged 1 to 6, aiming to support their growth through engaging edutainment.
1. The core design philosophy prioritizes children's health. The inner wall is crafted from 316L stainless steel, providing reliable corrosion resistance and superior heat retention that exceeds national standards. The one-touch pop-open lid allows little ones to drink independently with ease. The straw features a mid-section contraction design to prevent choking during drinking. The lid utilizes food-grade silicone and PP materials for safety and non-toxicity.
2. Inspired by adorable animals, the lid incorporates patented 3D animal ears made from food-grade silicone, bringing a soft texture that enhances emotional attachment. When teething discomfort makes children irritable or reluctant to drink, they can gently chew on the soft ears to massage their gums. This turns potential "resistance moments" into "comforting moments", promoting voluntary hydration.
3. The body is adorned with colorful and lively animal illustrations— which help develop color and shape recognition through daily stimulation—supporting early visual development while nurturing concentration and a curiosity for exploration. This embodies the educational concept of "enlightenment in daily life, learning through play", making early learning a natural and frequent experience.
Through these thoughtful and child-centered designs, this thermos becomes a "little companion" that children willingly interact with. It guides children from "passive hydration" to "active drinking", thus helping them foster healthy water-drinking habits. Beyond its basic function, this thermos utilizes cute animal design and soft textures to build a deep emotional bond with children through frequent daily use, offering long-lasting comfort and security.
With its edutainment designs, this thermos transforms daily drinking into a pleasant experience that blends care, growth, and exploration, making it a warm and trustworthy companion throughout young children's growth.

Credits

Wang Mengyu
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